Posts Tagged ‘startup’

So you’ve decided to roach your startup: doing everything during your day job. Congratulations! There are a couple of steps you have to take:

1. Identify the business you want to start up
2. Write a business plan (during work hours of course!)
3. Making your first sales
4. Growing your roach

This time, we’ll discuss the first step: identifying the business you want to start.

learnWhat business is suitable for roaching?
Any business that is not overly costly to start (i.e. no large initial investments) and does not require you to be physically around a lot (at first) is suitable. Anything that has to do with internet is a good choice.

So where do I start?
Here’s the thing: get proficient. In social media. In internet. In design. In programming languages (HTML, PHP, Ruby, ASP. The technology doesn’t really matter, it’s just a means to an end).  These are things that take time to learn, but are doable. And, of course, you can learn them during your day job! Maybe you can even get your boss to pay for a course, but there’s a load of good tutorials out there, too.  I’ve included a bunch of links on the bottom of this article for you to start with.

You’ll see that when you get into these things something will emerge from your brain. Maybe you’re good at designing, or maybe you got this crazy idea of a social media networking website that nobody thought about yet. Also, you’ll be able to build your own website and design your own stationairy.

So far, you haven’t spent a dime yet, which is good! Next time, we’ll discuss making a business plan. Should you? If yes, how?

Some links to help you get started
Photoshop tutorials: 1, 2 and 3
Illustrator tutorials: 1 and 2
Adobe software on education license
Learn HTML, PHP, Ruby on Rails
Get a free HTML-editor (also for other programming languages)


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Ethics of roaching
signpostStarting up a business while at your job doesn’t sound really ethical, right? You’re getting paid to do your job, sbut you’re NOT actually doing your job. That’s like, slacking, right? Even worse than slacking!

Well, no. First of all, slacking isn’t that bad. This article from CNN Money points out that slacking is a way to recharge your batteries, come up with new business ideas, and to strengthen bonds between co-workers.

The fact that you’re reading this blog tells me you’re not satisfied with your job. So, in terms of motivation, you’re at the bottom end of the spectrum. You procrastinate every menial, pointless task your boss hands you, and you count down the hours until the day is done. I know, I feel exactly the same. So here’s the deal: when you know you can do so much fun and important stuff for your own startup, you don’t delay your day job tasks. You do them first. Or, even better: when the boss is watching. Look at it this way: are you getting paid to work for a certain amount of hours, or are you getting paid to do a certain amount of work?

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